Like a zombie, the ‘minute past midnight embargo’ haunts my press releases like an undead spectre. No longer fit for purpose, and yet still a ubiquitous header on the top of most attempts at proactive media relations, the phrase “Embargoed: 00:01h” is dead but not yet buried.
In a recent blog on From Poverty to Power, Duncan Green asked: ‘is blogging an established part of the landscape and is there a successor waiting in the wings?’, assuming that if blogs are a part of the furniture then everybody should be encouraged to get comfortable with them. My answer is ‘yes they are and no there’s probably not’.
A few resources and views published around the event on the future of think tank communications organised by the Social Market Foundation last Friday at the Overseas Development Institute.
The transcript of a talk given by Nick Scott on the place of digital in the future of think tank communications.
It usually only takes a few minutes listening to another think tank talk about their work before you are reminding yourself that although there are hundreds of organisations the world over that claim the think tank title, you’re highly unlikely to find two that are the same. We may have plenty in common but we are all trying to reach different people, in different circumstances, for different reasons.
The #wonkcomms event taught me three things: professional communicators know how to work Twitter; digital drives collaboration as well as strengthening competition; and multichannel communications works.
WonkComms 