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Change the story, change the world

Kate Stanley

When our message reaches someone, they already have patterns of thinking about the world that they apply to help them interpret our message. Reframing the issue can help win hearts and minds.

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Posted in Uncategorized

The theory of ‘framing’: useful for think tanks?

The conservative right study cognitive science and work in advertising, they understand the role of emotion in generating values. The progressive left study political science and are stuck in a phony enlightenment form of reasoning. That’s the view of George

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Posted in Opinion