Blog Archives

WonkComms and the Marvel Cinematic Universe

Still from Marvel's Avengers: Infinity War

Marvel—and a dash of literary theory—point the way to a new approach to research comms outreach.

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Posted in Opinion

EVENT: What can science learn from the cutting edge of think tank communication?

A quick notice that WonkComms is on the road again – this time running a session at SpotOn London, an annual conference for anyone interested in how science is carried out and communicated online. Find out more or register to

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Posted in Events

Has twitter killed the media star? (or How I stopped worrying and learned to love social media)

HANCI Donor Committment Index

Back at the end of the last millennium my biggest preoccupation at work was how to secure more column inches for my employer…. Ten years on social media had firmly established itself as a channel through which you could tell your stories and engage key opinion formers. But this was a slow transition and an organisations’ ability to pitch stories into traditional media outlets remained of paramount importance.

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Posted in Opinion

Moving beyond the report + media coverage communications model (or why Prospect’s ‘Publication of the Year’ award should be ‘Research Communications Project of the Year’)

That ‘appropriate way’ of communicating to get action and change will never be – has never been – a report alone. Though media coverage has always been central to think tank communications, changes to the way information is broadcast, found and consumed in the digital age will usher in a new understanding of what products are used in think tank communications.

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Posted in Opinion