The blog has become a vital – and ubiquitous – part of the think tank’s publishing platform. Offering experts and researchers the chance to convey their insights in a digestible and (hopefully) accessible way, a blog post can be an…
Blog Archives
Moving beyond the report + media coverage communications model (or why Prospect’s ‘Publication of the Year’ award should be ‘Research Communications Project of the Year’)
That ‘appropriate way’ of communicating to get action and change will never be – has never been – a report alone. Though media coverage has always been central to think tank communications, changes to the way information is broadcast, found and consumed in the digital age will usher in a new understanding of what products are used in think tank communications.
Tagged with: animation, blogging, communication, digital strategy, media, multimedia, online, publications, research communications, social media, strategy, think tanks, twitter, websites
Posted in Opinion
Posted in Opinion
What even is a blog?
In a recent blog on From Poverty to Power, Duncan Green asked: ‘is blogging an established part of the landscape and is there a successor waiting in the wings?’, assuming that if blogs are a part of the furniture then everybody should be encouraged to get comfortable with them. My answer is ‘yes they are and no there’s probably not’.
Tagged with: blogging, digital communications, digital content, online, research communications, strategy, think tanks
Posted in Opinion
Posted in Opinion
