Polarisation: why Brexit & a hung Parliament need a different campaigning style

“Umbrella bodies are the unsung heroes of the charity sector,” said the keynote speaker in the opening address. “Amen,” I tweeted. I’d been asked by New Philanthropy Capital to speak in a breakout session at their #NPCignites conference: an annual

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DC WonkComms Breakfast Club: What’s Next for Data Visualization?

Yes, you’ve seen this description before. It was such a hit in the UK that we’re reprising it in DC.* Over the last decade infographics have become a core part of the policy communications inventory. Now it seems as if

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Breakfast Club: The Future of Longform Content

BOOK NOW for our next London Breakfast Club! As more think tanks seek to use the power of storytelling to illuminate policy and research messages, longform features are becoming an increasingly attractive option across the sector. But what is the

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Five Things We Learned About Social Media Advertising (and One Bonus Thing)

There was a time not so long ago when social media—with its promise of free advertising and a potential audience of millions all for a couple hours a week of staff time—was a no-brainer for any think tank. Today, the

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DC WonkComms Breakfast Club: Social Media Advertising and Think Tanks

Social media advertising is cheaper than printing even just a small handful of reports. It can be targeted even more precisely than putting on an event. And it reaches a potential audience of billions. While most think tanks have done

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Five Things We Learned About Leveraging the News Cycle

Sure, today’s digital platforms can reach people directly in a way that wasn’t possible a few short years ago. But the fact remains that if you want to influence a lot of people very quickly, nothing beats a good writeup

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DC WonkComms Breakfast Club: Leveraging the News Cycle

The first entry in the newly-launched WonkComms Breakfast Club series explores how think tanks can leverage the 24-hour news cycle.

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Making change, the bootstrap way

Grassroot activists are often up against it – taking on institutions with resources and connections well beyond their own. But that doesn’t mean they don’t have advantages they can use. In fact it’s often activists who have to bootstrap that

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Conversions and conversations: the goals of think tank social media

Is clicking the link the only definition of success?

Posted in Opinion, social media

How do you change someone’s mind?

“Oh yeah, what you’re talking about is ‘pluralistic ignorance’.” That’s the first thing I’m told by the first academic I meet. It’s nine AM, I’m sat in the a professor’s office in the Department of Psychology at the University of

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